We Are

Rhea

Between us we cover the full picture: photography and art direction, short-form video, brand identity, tone of voice, content strategy, web design and on-location production. One team, one point of contact, one consistent feed. RHEA is based in Amsterdam, but we travel — if the space is worth shooting, we'll be there.

SINCE 2025 — AMSTERDAM

SINCE 2025 — AMSTERDAM

SINCE 2025 — AMSTERDAM

Team of five people standing together in a modern office
Team of five people standing together in a modern office
Team of five people standing together in a modern office

We're Mikaela and Frederique — two women building inside the spaces we're making content for. The studios, the saunas, the hotel lobbies, the kitchens. That's not a target market to us. It's our actual life.

Team collaborating on a laptop while seated on a sofa

Our Approach

We work on location, in real time, in the actual space. No stock, no staging that doesn't belong — just the room, the light, and the people who make it what it is.

Team reviewing design work together on a laptop

Our Focus

Wellness and hospitality brands in Amsterdam and beyond — boutique hotels, studios, saunas, and kitchens that care how they're seen.

Woman writing in a notebook at a desk in a modern workspace

Mikaela is a Swedish-born content strategist, UGC creator and community builder based in Amsterdam. She founded Lyka Cycling Club, one of Amsterdam's largest endurance communities, and brings that same energy to the brands she works with, building audiences that actually show up, not just follow.

Her background is in market research and brand positioning, which means the content she makes is always rooted in what moves people and why.

Woman writing in a notebook at a desk in a modern workspace

Mikaela is a Swedish-born content strategist, UGC creator and community builder based in Amsterdam. She founded Lyka Cycling Club, one of Amsterdam's largest endurance communities, and brings that same energy to the brands she works with, building audiences that actually show up, not just follow.

Her background is in market research and brand positioning, which means the content she makes is always rooted in what moves people and why.

Man holding a coffee mug standing near a window in an office
Woman writing in a notebook at a desk in a modern workspace

Mikaela is a Swedish-born content strategist, UGC creator and community builder based in Amsterdam. She founded Lyka Cycling Club, one of Amsterdam's largest endurance communities, and brings that same energy to the brands she works with, building audiences that actually show up, not just follow.

Her background is in market research and brand positioning, which means the content she makes is always rooted in what moves people and why.

Team

Team

Team

  • Mikaela

  • Frederique